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	<title>To Eleven Marketing</title>
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	<description>All things marketing, and not, that we like to write about</description>
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		<title>Why use a local (as in St. Charles, Illinois) marketing firm?</title>
		<link>http://to11marketing.com/211blog/?p=57</link>
		<comments>http://to11marketing.com/211blog/?p=57#comments</comments>
		<pubDate>Thu, 02 Jun 2011 18:16:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Websites]]></category>
		<category><![CDATA[direct mail St Charles]]></category>
		<category><![CDATA[Geneva Illinois web design]]></category>
		<category><![CDATA[internet marketing Saint Charles Illinois]]></category>
		<category><![CDATA[Saint Charles Illinois web design]]></category>
		<category><![CDATA[web design]]></category>

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		<description><![CDATA[We recently added a web page to our site specifically talking about web design in Saint Charles, Illinois. That may seem too hyper-local, but there is a method to our madness, and more importantly to you, there is a reason you should consider local marketing firms for any of your internet marketing and direct marketing [...]]]></description>
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		<item>
		<title>What to do with a QR code?</title>
		<link>http://to11marketing.com/211blog/?p=41</link>
		<comments>http://to11marketing.com/211blog/?p=41#comments</comments>
		<pubDate>Mon, 02 May 2011 18:13:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Websites]]></category>
		<category><![CDATA[marketing with QR Codes]]></category>
		<category><![CDATA[QR Code contact info]]></category>
		<category><![CDATA[QR Codes]]></category>
		<category><![CDATA[QR Codes on business cards]]></category>

		<guid isPermaLink="false">http://to11marketing.com/211blog/?p=41</guid>
		<description><![CDATA[QR codes seem to be all the rage in the direct response world. While I think they are interesting, I am not sure the general public has enough awareness of these to know what to do with them&#8230;and most businesses haven&#8217;t really figured out the best way to incorporate them into their marketing. Most of [...]]]></description>
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		<title>Buying Friends on Facebook</title>
		<link>http://to11marketing.com/211blog/?p=39</link>
		<comments>http://to11marketing.com/211blog/?p=39#comments</comments>
		<pubDate>Tue, 19 Apr 2011 14:23:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Websites]]></category>
		<category><![CDATA[facebook marketing]]></category>
		<category><![CDATA[marketing strategy facebook]]></category>

		<guid isPermaLink="false">http://to11marketing.com/211blog/?p=39</guid>
		<description><![CDATA[I received another email offer today &#8211; Like us on Facebook for a chance to win an Ipad&#8221;  and again, I have to shake my head, seeing another business engage in poor marketing.  So what&#8217;s this all about?  What is the logic of investing money to design and send an email and pay for an [...]]]></description>
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		<title>Ecommerce websites – why sell online?</title>
		<link>http://to11marketing.com/211blog/?p=35</link>
		<comments>http://to11marketing.com/211blog/?p=35#comments</comments>
		<pubDate>Thu, 24 Feb 2011 16:32:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Websites]]></category>
		<category><![CDATA[ecommerce strategy]]></category>
		<category><![CDATA[selling online strategy]]></category>
		<category><![CDATA[why sell online]]></category>

		<guid isPermaLink="false">http://to11marketing.com/211blog/?p=35</guid>
		<description><![CDATA[In the retail world, shelf space and shelf location are everything.  Proctor and Gamble, a world renowned leader in retail products, had a strategy to maximize their share. P&#38;G had traditionally been organized into thirteen business units with thirteen different sales forces. Even though the P&#38;G product lines didn&#8217;t compete directly against each other the [...]]]></description>
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		<title>Newspaper advertising vs Facebook Advertising</title>
		<link>http://to11marketing.com/211blog/?p=25</link>
		<comments>http://to11marketing.com/211blog/?p=25#comments</comments>
		<pubDate>Wed, 22 Sep 2010 05:11:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[newspaper advertising]]></category>
		<category><![CDATA[newspapers demise]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online promotion]]></category>
		<category><![CDATA[print vs. online]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://to11marketing.com/211blog/?p=25</guid>
		<description><![CDATA[Local newspaper advertising vs Facebook advertsing. Recently I read an article by a local Marketing agency person – I hesitate to call him a Marketing person as he doesn’t seem to have a great deal of knowledge about Marketing and Advertising. He compared running a newspaper ad in the Daily Herald to running ads on [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Promotional Planning, what it can and can&#8217;t do</title>
		<link>http://to11marketing.com/211blog/?p=21</link>
		<comments>http://to11marketing.com/211blog/?p=21#comments</comments>
		<pubDate>Fri, 02 Jul 2010 15:37:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[promotion incentives]]></category>
		<category><![CDATA[promotional planning]]></category>

		<guid isPermaLink="false">http://to11marketing.com/211blog/?p=21</guid>
		<description><![CDATA[Promotion is a powerful short-term marketing tool. Developing a promotional plan requires strategic thinking and creativity. In many instances, marketers begin at the execution stage and randomly consider idea after idea without any thought as to the ends they are trying to achieve. The results can be costly, with a lot of time and effort [...]]]></description>
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		<title>Twitter is dessert, not the main course</title>
		<link>http://to11marketing.com/211blog/?p=19</link>
		<comments>http://to11marketing.com/211blog/?p=19#comments</comments>
		<pubDate>Mon, 19 Apr 2010 16:27:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online promotion]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Twiiter]]></category>

		<guid isPermaLink="false">http://to11marketing.com/211blog/?p=19</guid>
		<description><![CDATA[I was talking to a local retailer recently about the popularity of social media marketing and what the fuss was all about.  She mentioned some success stories she had read about from businesses promoting themselves on twitter, and having great success, and talking to other small retailers who say they are cutting back on advertising [...]]]></description>
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		<item>
		<title>The Ipad will not kill print</title>
		<link>http://to11marketing.com/211blog/?p=14</link>
		<comments>http://to11marketing.com/211blog/?p=14#comments</comments>
		<pubDate>Wed, 03 Mar 2010 22:10:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Ipad]]></category>
		<category><![CDATA[newspaper strategies]]></category>
		<category><![CDATA[newspapers demise]]></category>

		<guid isPermaLink="false">http://to11marketing.com/211blog/?p=14</guid>
		<description><![CDATA[I just finished reading an article in Fortune magazine, discussing whether the Ipad and other tablets will kill newspapers and magazines or be their savior.  The article focuses more on the newspaper industry than magazines, I think because newspapers are dying faster and seem to be floundering and lost more than their counterparts in the [...]]]></description>
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		<slash:comments>20</slash:comments>
		</item>
		<item>
		<title>Using Text Link Ads to improve SEO</title>
		<link>http://to11marketing.com/211blog/?p=11</link>
		<comments>http://to11marketing.com/211blog/?p=11#comments</comments>
		<pubDate>Mon, 15 Feb 2010 16:43:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[how to improve SEO]]></category>
		<category><![CDATA[text link ads]]></category>
		<category><![CDATA[text links]]></category>
		<category><![CDATA[text links and SEO]]></category>

		<guid isPermaLink="false">http://to11marketing.com/211blog/?p=11</guid>
		<description><![CDATA[Text Link advertising is a form of web site advertising with some popularity these last few years. Generally this involves “hard-coding” text link ads on high traffic, here in the hopes that this will improve your own search engine ranking, which will then result in more visitors to your web site. As the popularity of [...]]]></description>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Number Three is the place to be: Search Engine Marketing</title>
		<link>http://to11marketing.com/211blog/?p=8</link>
		<comments>http://to11marketing.com/211blog/?p=8#comments</comments>
		<pubDate>Tue, 09 Feb 2010 19:59:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Websites]]></category>
		<category><![CDATA[adwords strategy]]></category>
		<category><![CDATA[google adwords]]></category>
		<category><![CDATA[paid search strategy]]></category>
		<category><![CDATA[pay per click ads]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEM strategy]]></category>

		<guid isPermaLink="false">http://to11marketing.com/211blog/?p=8</guid>
		<description><![CDATA[Advertising on Google’s Adwords Search engine Marketing is one area of advertising that is still hot an dcontinues to grow, with more and more businesses adding it to their marketing mix.  Now there are a plethora of firms out there as well who will offer to manage your SEM budget for you, to get the [...]]]></description>
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		<slash:comments>1</slash:comments>
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